Thanks to the coordination of Frequent Pour Wine Merchants and four of their generous community-spirited winery partners, $10,000 was donated to United Way’s COVID Relief fund last week. The promotion ran for 3 months in local liquor stores with $1 from every wine purchase going towards the program.
50th Parallel Estate owners Curtis and Sheri-Lee Krouzel were thrilled to be able to contribute over half of the total raised through sales of their award winning wines. Their Lake Country winery is an impressive testament to their commitment to our local industry and to the surrounding communities that support it.
"We love to invest in our people and that means supporting those in need in the communities in which we live, work and play too,” said Curtis Krouzel of 50th Parallel Estate Winery. “We are thrilled to have been a part of this collaborative initiative where there is even more impact if we work in partnership with others too."